BUSINESS CLARITY COACHING FOR SOUL-LED WOMEN
You have a real Vision.
Let's build the Plan.
You have gifts, ideas, and a genuine purpose. But between the vision and the weekly list, something keeps breaking down, and every week that passes without clarity is another week of energy spent going in circles. What's missing isn't more effort. It's structure that's actually built around you.
I help established women in business find what actually matters, and leave with a written plan they can follow — starting Monday.
Soul without structure stays a dream. Structure without soul becomes a cage. I build the bridge between them and make sure nothing of your essence is lost in the crossing.
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CERTIFIED ONLINE BUSINESS MANAGER
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10+ YEARS STRATEGIC PLANNING
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QI GONG MENTOR& REIKI MASTER
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SOUL MEETS STRUCTURE
DOES THIS SOUND
FAMILIAR?
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"I'm doing a lot, but nothing feels like it's actually moving."
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"I have so many ideas I don't know which one to choose, so I choose none."
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"I've tried the planners, the systems, the apps. Nothing sticks."
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"I just want someone to help me figure out what to focus on, and then help me plan it."
WHAT'S ACTUALLY HAPPENING
This isn't a discipline problem.
It's a direction
problem.
You are a soul-led woman with a real vision, and you're trying to hold all of it, all at once, with no clear anchor for what comes first.
When everything feels equally important, nothing moves. And the longer that goes on, the more it costs you: in revenue you haven't made, in offers you haven't launched, in energy you've lost, in the version of your business you keep picturing but can't quite reach.
Most advice tells you to try a new system, plan better, be more consistent. None of it touches the actual problem: you don't need more input. You need one honest direction and a plan built around who you actually are.
That's where we begin. Not with a framework - with you.
WHAT IT COSTS YOU
Another month of starting over every Sunday with a new plan that falls apart by Wednesday.
WHAT IT COSTS YOU
Offers you believe in sitting unfinished because you can't decide which one to lead with.
WHAT IT COSTS YOU
The slow drain of doubting yourself, when the real problem was never you.
WHAT IT COSTS YOU
Revenue and momentum lost to another season of being almost there but not quite.
WHAT CHANGES
You leave with clarity and a plan, not just a feeling.
A real, written focus map: your priorities, your next steps, what you're doing on Monday.
Built around you.
THE SHIFT
From where you are
to where you want to be.
Not in months. In one session - or twelve weeks with someone in your corner.
BEFORE
"I start every week with good intentions and end it wondering if I worked on the right things."
AFTER
"I know exactly what I'm working on this week, and why. It's written down. I don't have to decide again."
BEFORE
"I have three offers in my head and I can't choose between them, so none of them are out in the world."
AFTER
"I have one clear offer to lead with, a reason for it, and the next steps already mapped. I'm ready to move."
BEFORE
"I keep hiring coaches and buying programs but still feel like I'm missing something fundamental."
AFTER
"For the first time, the plan is actually mine. Not a template I'm trying to fit into, but something built around how I actually work."
BEFORE
"I know what I want to build. I just can't seem to get out of my own way."
AFTER
"I can see clearly what was in the way — and it wasn't me. I have a direction and I trust it."
You leave with clarity and a plan —
not just a feeling.
A real, written plan: your focus, your priorities, and what you're doing on Monday morning. Built around you, not someone else's template.
WHO IS THIS FOR
The commitment is real. The clarity isn't. Yet.
You have been in business for a while. You have sold before. You believe in what you're building. Something is stuck or scattered, and you're ready to change that.
The Coach
Coaches & Healers
You have real gifts and real clients, but your business feels messy. Too many offers, too many directions, no clear next step. You need someone to help you find the one thread that holds it all together.
The Creative
Creatives & Service Providers
You know what you want to build. But between your vision and your weekly list, something keeps breaking. The work is there. The clarity on what to do first isn't.
The Visionary
Entrepreneurs in Transition
You've outgrown what you were building. The next thing is real - you can sense it - but it keeps slipping when you try to name it. You need someone who can sit in that with you and help you find the thread that's actually yours.
YOU ARE IN THE RIGHT PLACE IF...
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You've been in business for at least a year and have sold before, but you keep getting stuck in priorities and to-dos
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You care about meaningful work, and you're tired of advice that asks you to leave that part of yourself out
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You want something real and grounded, not another motivational framework that sounds good but doesn't help you decide what to do on Monday
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You've tried productivity systems, and they never quite stick, not because you lack discipline, but because you lack direction
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You want to leave with something real and written — a plan, a direction, a first step you can follow
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You're done going it alone. You want someone in your corner who thinks clearly, asks the right questions, and won't let you stay stuck
WHAT I BRING
Both the Strategist
and the Soul Guide.
Most business support lives in one of two worlds: strategy and structure on one side, soul and healing on the other. Very few people hold both without losing one for the other.
I don't choose. I bring both - which means the plan you leave with is as grounded in strategy as it is rooted in who you actually are.
SOUL
I bring somatic and energetic tools - Qi Gong, breathwork, Reiki - and weave them in where they genuinely serve. Not as a formula, but as a response to what the session needs and who you are.
SEEN
The kind of honest, caring attention that reflects back what you can't yet see - your gifts, your patterns, your vision, and what's actually getting in the way.
CLARITY
A deep, intuitive process that finds the one honest thread running through all of your ideas, and names it in your own language, not a generic framework.
PLAN
Real priorities, real next steps, a real weekly structure, built from your essence. You leave with something written you can follow on Monday, not just something you felt in the session.
BETTY LEWIS-GRIFFITHS · BREATHWORK & GRIEF COACH
I was feeling quite lost with my business, overwhelmed with the gifts I have to share and the offers I want to put into the world. One afternoon with Ioana and I felt seen, understood, and free. I was able to take small steps to prioritise and focus on what really matters as a foundation to growth.
HÉLÈNE ·
ART THERAPIST & HOLISTIC PRACTITIONER
The overall feeling I got from working with Ioana is of being so fully embraced and held in what I want to give birth to. Her intuition and mine working together was like a deep soul-level connection — a very different way of doing business coaching than I have known so far.
MARIJKE DE JONG
MY RUMIA
Ioana is an absolute gift. Her energy and her guidance meet you exactly where you're at, but the special thing is that she's also capable of helping you to break things down into real steps.
Her space will hold you in the process, help you to find your own inner guidance, and gently yet clearly nudge you to ground it in the here and now.
PRIMAL MOVEMENT
COACH
Ioana is an amazing guide through her session. Her presence is grounding and calming, especially in the guided Qi Gong practices. I gained clarity on what I want to accomplish in the next quarter, with clean action steps. I also was able to see things I was consciously ignoring and now have the clarity to act on them. This session was incredibly helpful for my self-care, business, and relationships!
ABOUT IOANA
The strategist
who chose the soul.
For years, I worked behind the scenes of other women's businesses - as an OBM, a strategist, a systems builder. I loved that work. But what I kept coming back to wasn't the systems themselves - it was the moment a client's shoulders dropped. When the chaos settled, and she could finally breathe again, knowing someone had her back and the path forward was clear. That feeling of calm, of not being alone in it - that's what I was always really building.
I am also a Qi Gong L1 mentor, a Reiki master, and a lifelong student of spirituality and embodiment. I have learned - in my body, not just my mind - that the most grounded business decisions don't come from strategy alone. They come from being rooted enough in who you are that the path forward becomes obvious.
I bring both. The strategic clarity of someone who has run real businesses operationally, and the presence of someone who knows how to hold space for the whole woman behind it.
10+
Years in strategic planning & operations
6+
Years supporting coaches & entrepreneurs
WORK WITH ME
Two ways to go from
scattered to clear.
Both are 1:1, deeply personal, and designed to move you from overwhelm into clarity and grounded action. Start where you are.
NEED CLARITY NOW → START HERE
READY TO BUILD AND EXECUTE → CONTINUE HERE
STEP ONE
The Focus Point -
find your one direction
2-HOUR SESSION · 1:1 · ONLINE VIA ZOOM
For the established woman in business who is pulled in too many directions to move forward with any of them. Two focused hours. You leave with one clear focus, three concrete next steps, and the relief of finally knowing what to do first.
WHAT YOU RECEIVE
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Pre-session intake form, so we go straight to the real work
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2 hours of deep 1:1 coaching - your focus, named and clarified
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Written Session Map delivered same day - your focus, three next steps, and what you're setting aside
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Full session recording
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7-day Voxer access for the times when the noise and doubt tries to creep back in
€597
One-time investment · Book directly, no application needed
STEP TWO
The Focus Container -
Build it with someone beside you
12-WEEK CONTAINER · 1:1 · 6 SESSIONS
For the woman who knows what she wants to build and is tired of building it alone. A real operational plan from week one, then five further sessions of strategic guidance as you build - with someone who can see the whole picture while you're inside it.
WHAT YOU RECEIVE
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Pre-container business intake audit, so session one goes straight to what matters
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Opening 2-hour plan session - your written 90-day operational plan delivered in 24 hours
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5 further 75-min sessions across 12 weeks - review, recalibrate, keep building
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Written deliverable after every session - updated priorities, sprint plans, and a final 90-day horizon map
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Voxer access for the full 12 weeks - for the decisions that can't wait for the next session
€2800
or 3 payments of €950 · Apply for a free 30-min call first
Not sure which one is right for you?
If you need clarity on what to focus on Right Now - start with The Focus Point. If you already know what you want to build but keep falling back into chaos, and need support building - the Container is your next step.
Still unsure? Book the Session first. It always becomes clear from there.
THE EXPERIENCE
What actually happens
when we work together
Every session follows this four-part arc, whether it's two hours or twelve weeks.
01
You arrive as you are
Bring the overwhelm, the half-formed ideas, the list you can't prioritise. Nothing needs to be organised before you come. That's what we're here to do together.
02
I meet you where you are
I listen before I respond. I follow what's actually present in the room — not a fixed agenda. If something needs to slow down or land differently, we do that. The session shapes itself around you.
03
I hold space and reflect
I listen deeply, ask the questions that open doors, and mirror back what I see - your gifts, your vision, what's getting in the way, and what wants to move next.
04
You leave with a real plan
Not a vague feeling — a written plan with your focus, your priorities, and your next steps. You know what you're doing on Monday. That clarity is yours to keep.
